Multi-niche specialist
I write across twelve hard-goods niches, so I bring research depth without the long ramp-up. A board-game brand and a cycling-gear brand get the same disciplined process and the same sharp output.
Freelance eCommerce copywriter
eCommerce copywriting that ships fast and reads sharp.
Product descriptions, email flows, social captions, and SEO blogs for hard-goods brands on Shopify, Amazon, WooCommerce, and Etsy. Standard turnaround 5–10 business days.
Built for eCommerce brand owners across the United States, United Kingdom, Australia, and Canada.
Services
Four services. Buy them à la carte or bundle them.
Each service line stands on its own. Brands often start with one (usually product descriptions) and add a second once the voice is dialed in.
Product descriptions
SEO-aware copy for individual SKUs, collections, and category pages. Built to convert, not just to fill space.
- Headline + description
- Feature bullets
- Meta title + meta description
Email copy
Welcome flows, abandoned cart, browse abandonment, post-purchase, win-back, and broadcast campaigns.
- Klaviyo or Mailchimp
- Plain-text or designed
- Subject lines + preview text
Social media
Captions and content calendars for Instagram, TikTok, Pinterest, and Facebook. Batched monthly.
- Monthly content calendar
- Per-platform captions
- Hashtag research
Blog articles
SEO + AI-citation-friendly long-form for stores that want to rank in Google and get cited by ChatGPT and Perplexity.
- SEO blog posts
- Pillar guides
- Content refreshes
Niches
Twelve hard-goods niches. No claims, no compliance traps.
I focus on niches where great copy wins — not niches where claims are policed by regulators. That keeps work fast, output honest, and clients safe.
Home décor Stationery Board games & puzzles Bags & luggage Hobby gear (cycling, golf, fly fishing) Photography & audio Home-office furniture Kitchenware (non-claim) Pet accessories Books Office supplies Craft supplies
Niches I deliberately do not write for: supplements, skincare, cosmetics, pet food, pet supplements, CBD, weight-loss, medical, legal, and financial-advice. See the full niche list and the why →
Platforms
Four platforms I write for fluently.
Each platform has its own character limits, SEO levers, and content modules. Generic copy that ignores them leaves money on the table.
Shopify
Meta titles, meta descriptions, mobile-friendly product copy, and on-brand collection pages.
Amazon
200-character titles, 5-bullet structure, A+ Content modules, and search-term back-end fields.
WooCommerce
Short + long descriptions, category copy, and the WordPress-side SEO pieces clients forget.
Etsy
140-character titles, 13-tag strategy, and listing descriptions written for the first 160 characters.
Why WriteLift
Three reasons brands pick me over a generalist.
Multi-platform fluency
Shopify meta tags, Amazon bullet structure, Etsy's 140-character titles and 13-tag strategy, WooCommerce short/long-description split — I know the format constraints before you have to explain them. Shopify's own product-page guidance is the floor; my work clears it.
Manila timezone advantage
I'm in Quezon City (UTC+8). When you brief me end-of-day in New York, London, or Sydney, the first draft is sitting in your inbox before your next morning. Overnight turnaround is a feature, not an apology.
Process
Four steps from brief to delivery.
Every package includes two revision rounds, with most projects designed to close after the first.
01
Discovery & intake
Quick 15-minute call plus an intake form. We agree on scope, voice, and deadline before any writing starts.
02
Research & first draft
I research your brand, products, competitors, and target buyer. First draft delivered in 5–7 business days.
03
Two rounds of revisions
You mark up the draft, I revise. Every package includes two rounds; the second is built in as a buffer.
04
Delivery & handoff
Final files delivered in your preferred format: Google Doc, CSV for bulk SKUs, or pasted directly into your CMS.
Pricing
Transparent product-description pricing.
A snapshot of one service. Email, social, and blog tiers live on the pricing page. Combo discounts apply when you bundle two services or more.
Starter
$250
10 SKUs, 7 business days.
- Headline + description per SKU
- 5 feature bullets per SKU
- Meta title + meta description
- 2 revision rounds
Growth
$550
25 SKUs, 10 business days.
- Everything in Starter
- Light brand-voice guidelines included
- CSV-ready bulk delivery
- Most popular package
Scale
$950
50 SKUs, 14 business days.
- Everything in Growth
- Two collection pages included
- Brand voice guide deliverable
- Priority queue slot
Frequently asked questions
How long does turnaround take?
Standard turnaround is 5–10 business days, scaled to package size. Rush delivery (48–72 hours) is available for a 30% surcharge when my queue allows it.
What niches do you NOT write for?
Supplements, skincare, cosmetics, pet food, pet supplements, CBD, weight-loss, financial-advice, medical, and legal. I focus on niches where great copy wins — not niches where claims are policed by regulators.
Do you use AI to write?
I use AI tools for research, outlining, and first-pass research synthesis. Final copy is human-written and human-edited. This is consistent with current Google E-E-A-T guidance and how every honest copywriter works in 2026.
Can you write directly inside my Shopify, Amazon, or Etsy admin?
I can. Default delivery is a Google Doc plus a CSV for bulk SKUs, but if you want me to paste finished copy into your CMS, I will — just send a temporary collaborator invite.
What is the smallest project you take?
A 10-SKU product description bundle ($250) or a single 1,500-word blog article ($300). Below those, the discovery and intake time eats too much of the project budget to be fair to either of us.
Ready for sharper eCommerce copy?
Tell me what you sell and what you need. Within one business day you'll get sample suggestions, a recommended package, and a quote.
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